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Schedule at a Glance

Schedule is preliminary, and times are subject to change.
 Saturday, July 15
8:00 AM - 4:30 PM    Registration
Check in at registration to pick up your name badge, Seminar program book, tickets for pre-purchased boxed lunches and special events, badge ribbons and more. For questions throughout the Seminar, stop by registration to speak with NSPRA staff.
8:30 AM - 9:00 AM    Coffee Service for Pre-Seminar Workshops
9:00 AM - 4:00 PM    Pre-Seminar Workshops
Pre-Seminar workshops are not included with Seminar registration.
All workshops require separate, advance registration.
12:00 PM - 1:00 PM    Lunch on your own
 Sunday, July 16
6:15 AM - 7:30 AM    #K12PR5K Fun Run
This is an informal, member-organized opportunity to run/walk and
network IRL with #schoolPR Twitter friends, old and new.
7:30 AM - 7:00 PM    Registration
Check in at registration to pick up your name badge, Seminar program book, tickets for pre-purchased boxed lunches and special events, badge ribbons and more. For questions throughout the Seminar, stop by registration to speak with NSPRA staff.
8:00 AM - 11:45 AM    Leaders Meeting Breakfast
SPRA chapter leaders, join your national chapter leadership colleagues,
the NSPRA Executive Board and association staff for a light breakfast
followed by learning, sharing and networking opportunities. This
meeting is open to all current and incoming officers of state/regional
chapters of NSPRA.
8:30 AM - 9:00 AM    Coffee Service for Pre-Seminar Workshops
9:00 AM - 4:00 PM    Pre-Seminar Workshops
Pre-Seminar workshops are not included with Seminar registration.
All workshops require separate, advance registration.
12:00 PM - 1:00 PM    Lunch on your own
1:00 PM - 2:15 PM    Annual Meeting and Celebration of Achievement
The NSPRA Annual Meeting and Celebration of Achievement provides an update on the status of the association, highlights achievements and initiatives of the past year, and recognizes the accomplishments of members and award-winners. The meeting agenda includes:
  • Association report
  • Chapter recognitions (Mark of Distinction)
  • Individual recognitions (Front-Runners, Accreditation in Public Relations, APR Cohorts, Superintendents to Watch, Golden Achievement Awards, Publications and Digital Media Excellence Awards, Scholarship Recipients)
  • Executive Board candidates slate
2:30 PM - 3:45 PM    How to Make the Most of Your First NSPRA Seminar
If you’ve never attended a NSPRA National Seminar before, this session will help you maximize your professional development and networking opportunities. Learn how the Seminar program is set up, which special offerings to take advantage of, what after-hours activities are available, and what not to miss while you’re in St. Louis. Plus, you’ll get a chance to meet other first-timers and start building a new professional network.
4:00 PM - 5:15 PM    Regional and Superintendent Colleague Connections
During Regional Colleague Connections, meet your NSPRA regional vice president, network with other members from your region and engage in facilitated discussions. The NSPRA vice president at large for superintendents also will host a Colleague Connections meeting just for superintendents attending the Seminar.
5:15 PM - 6:15 PM    Celebrating Equity Through Inclusion Mixer
Join NSPRA's Communication Equity and Diversity Task Force for a social mixer, networking opportunity and celebration of the diversity of association members and Seminar attendees. This event is open to all registered Seminar attendees. Light refreshments and cash bar available.
6:30 PM - 8:00 PM    Opening Reception
Open to all registered Seminar attendees. Wear Seminar name badge
for entry.
 Monday, July 17
7:30 AM - 5:00 PM    Registration
Check in at registration to pick up your name badge, Seminar program book, tickets for pre-purchased boxed lunches and special events, badge ribbons and more. For questions throughout the Seminar, stop by registration to speak with NSPRA staff.
8:00 AM - 9:00 AM    Skill Session Block 1
8:00 AM - 3:15 PM    Marketplace / Career Center / Member Center / Bookstore
Marketplace: Don’t miss the opportunity to meet exhibitors offering communication products and services that can save your district and schools time and money. Visit with company representatives, learn about their products and services, and get your questions answered firsthand.

NSPRA Member Center and Book Store: The NSPRA Member Center is the place to explore all the benefits of membership in the
only national association for school public relations professionals like you. Stop by to ask questions, pick up resources and get free NSPRA swag while supplies last. Already a member? Come get help with your membership questions and renewals. In the NSPRA Book Store next to the Member Center, you’ll also find keynote speakers' books, school PR swag and a variety of publications to elevate your work as a school PR professional. NSPRA members, save 10% on association publications!

NSPRA Career Center: New in 2023! More details coming soon.
9:00 AM - 9:30 AM    Break
9:00 AM - 9:30 AM    Product Demos
9:30 AM - 11:30 AM    General Session (Com Tech Award, President's Award)
Featuring:
  • Presentation of the 2023 Communication Technology Award for Superintendents
  • Presentation of the 2023 NSPRA Presidents Award
  • Keynoter Robyn Benincasa, 
    Building World Class Teams: How to Achieve Breakthrough Performance Through Collaboration, Creativity and a Culture of ONE
11:30 AM - 3:15 PM    Relaxation Station in the Marketplace
In the Relaxation Station, recharge yourself for a day of professional learning with relaxing treatments and refreshing beverages.
11:30 AM - 1:30 PM    Networking Lunch
11:30 AM - 1:30 PM    Superintendents' Luncheon Session
NSPRA supports superintendents in creating a culture of communication with dedicated professional development at the Seminar, including an exclusive luncheon session with a keynote speaker and recognition of the 2023 Superintendents to Watch. The luncheon is open by invitation only to superintendents, assistant superintendents and school board members.
11:40 AM - 12:25 PM    Destination & Success Theaters Session Block 1
12:35 PM - 1:20 PM    Destination & Success Theaters Session Block 2
1:30 PM - 3:00 PM    Amplify Session Block 1
Don't miss out on this year's dynamic slate of Amplify Sessions! Each of these 90-minute breakout sessions will dive deep into an area of school communications to amplify strategies you can apply right away in your district or organization.
3:00 PM - 3:15 PM    Break
3:15 PM - 4:15 PM    Networking Job Alikes Sessions
3:15 PM - 4:15 PM    Skill Session Block 2
4:15 PM - 4:30 PM    Break
4:30 PM - 5:30 PM    Networking Job Alikes Session, Networking APR Session
4:30 PM - 5:30 PM    Skill Session Block 3
5:45 PM - 6:45 PM    #K12PRChat Tweetup
Connect with your #K12PRChat friends IRL! All registered Seminar attendees are welcome to attend this networking event, whether you’re active in the #schoolPR Twitter community or you’d just like to expand your social network. Enjoy light refreshments and a cash bar.
6:45 PM - 7:45 PM    President's Reception
The President’s Reception is an exclusive networking event for current and past members of the NSPRA Executive Board; current members of NSPRA project teams, committees and task forces; current SPRA chapter presidents and presidents-elect; and the 2023 Gold Medallion winners. Enjoy light refreshments and a cash bar.

Admittance by invitation only.
 Tuesday, July 18
7:30 AM - 5:00 PM    Registration
Check in at registration to pick up your name badge, Seminar program book, tickets for pre-purchased boxed lunches and special events, badge ribbons and more. For questions throughout the Seminar, stop by registration to speak with NSPRA staff.
8:00 AM - 9:00 AM    Skill Session Block 4
8:00 AM - 3:15 PM    Marketplace / Career Center / Member Center / Bookstore
Marketplace: Don’t miss the opportunity to meet exhibitors offering communication products and services that can save your district and schools time and money. Visit with company representatives, learn about their products and services, and get your questions answered firsthand.

NSPRA Member Center and Book Store: The NSPRA Member Center is the place to explore all the benefits of membership in the
only national association for school public relations professionals like you. Stop by to ask questions, pick up resources and get free NSPRA swag while supplies last. Already a member? Come get help with your membership questions and renewals. In the NSPRA Book Store next to the Member Center, you’ll also find keynote speakers' books, school PR swag and a variety of publications to elevate your work as a school PR professional. NSPRA members, save 10% on association publications!

NSPRA Career Center: New in 2023! More details coming soon.
9:00 AM - 9:30 AM    Break
9:00 AM - 9:30 AM    Product Demos
9:30 AM - 11:30 AM    General Session (Bob Grossman Award, Barry Gaskins Award)
Featuring:
  • Presentation of the 2023 Bob Grossman Leadership in School Communications Award 
  • Presentation of the 2023 Barry Gaskins Mentor Legacy Award
  • Keynote speaker Michael Bonner, Now What?
11:30 AM - 1:30 PM    APR Brown Bag Networking Session
If you hold accreditation in public relations (APR), bring your lunch to this exclusive networking session for APRs hosted by the NSPRA Accreditation Committee.
11:30 AM - 1:30 PM    Networking Lunch
11:30 AM - 1:30 PM    NSPRA Council of Presidents Luncheon
The luncheon is an exclusive networking event for current and past
presidents of NSPRA. Admittance by invitation only.
11:30 AM - 3:15 PM    Relaxation Station in the Marketplace
In the Relaxation Station, recharge yourself for a day of professional learning with relaxing treatments and refreshing beverages.
11:40 AM - 12:25 PM    Destination & Success Theaters Session Block 3
12:35 PM - 1:20 PM    Destination & Success Theaters Session Block 4
1:30 PM - 3:00 PM    Amplify Session Block 2
Don't miss out on this year's dynamic slate of Amplify Sessions! Each of these 90-minute breakout sessions will dive deep into an area of school communications to amplify strategies you can apply right away in your district or organization.
3:00 PM - 3:15 PM    Break
3:15 PM - 4:15 PM    Skill Session Block 5
4:15 PM - 4:30 PM    Break
4:30 PM - 5:30 PM    Skill Session Block 6
5:45 PM - 6:45 PM    Marketplace Closing Reception
Unwind and relax with colleagues and friends. Connect with industry partners, pick up fun giveaways and enjoy light refreshments and a cash bar.
6:45 PM - 7:45 PM    Mentor Match Networking Reception
This reception is an exclusive networking event for association members who have a mentor-mentee relationship established through NSPRA's Mentor Match program. Admittance by invitation only.
 Wednesday, July 19
7:30 AM - 11:00 AM    Registration
Check in at registration to pick up your name badge, Seminar program book, tickets for pre-purchased boxed lunches and special events, badge ribbons and more. For questions throughout the Seminar, stop by registration to speak with NSPRA staff.
8:00 AM - 9:10 AM    Gold Mine Session 1
Mine for valuable ideas and nuggets to add to your school public relations treasure chest at the Gold Mine Roundtables! Choose from a variety of topics, and during a 70-minute breakout session, attend three mini sessions of 20 minutes each. (Participants rotate among tables to a new topic every 20 minutes.) Don’t miss out on this opportunity to gather a mother lode of proven, practical ideas in a time-saving format.
9:10 AM - 9:20 AM    Break
9:20 AM - 10:30 AM    Gold Mine Session 2
Mine for valuable ideas and nuggets to add to your school public relations treasure chest at the Gold Mine Roundtables! Choose from a variety of topics, and during a 70-minute breakout session, attend three mini sessions of 20 minutes each. (Participants rotate among tables to a new topic every 20 minutes.) Don’t miss out on this opportunity to gather a mother lode of proven, practical ideas in a time-saving format.
10:30 AM - 10:45 AM    Break
10:45 AM - 11:45 AM    Skill Session Block 7
11:45 AM - 12:00 PM    Break
12:00 PM - 2:00 PM    President's Installation and Gold Medallion Awards Ceremony
The celebratory luncheon program will feature tasty St. Louis fare, musical entertainment, a final opportunity to reconnect with your colleagues and the:
  • Installation of the 2023-24 NSPRA president,
  • Presentation of 2023 Gold Medallion Awards and
  • Preview of the NSPRA 2024 National Seminar in Bellevue, Wash. (Eastside of Seattle)
If you purchase a luncheon ticket prior to the Seminar, you will receive your luncheon ticket with your registration materials at check in. Bring your ticket to the event. Luncheon tickets must have been purchased in advance. Due to hotel catering restrictions, NSPRA is not able to sell luncheon tickets on site during the event.
 



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