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Family Matters

The primary Tots to Teens Expo targets are parents between the ages of 25 and 45. This represents the largest number of new parents in the Washington, DC Metropolitan Area. More long-term business relationships result from face-to-face contact than any other form of media marketing. Our integrated media campaign will expose your business to hundreds of thousands of DC Area consumers. 66% of parents in the Washington, DC Metropolitan Area have children under 6 years of age. 32% have children between the ages of 13 - 18. U.S. census estimates that parents spend an average of $249,000 to raise a single child to age 18. Most is spent on education and entertainment. In the past five years, spending by teens in the U.S. has jumped from $122 billion a year to $170 billion a year.

 



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