Educational Sessions

 
 Saturday, April 22
 
12:00 PM - 3:30 PM    Pre-Conference Session: Effective Utilization of PAs and NPs in the Orthopaedic Practice: Hot Topics for 2017

Physician assistants (PAs) and nurse practitioners (NPs) have been shown to provide quality, cost effective care and have become integral members of the orthopaedic workforce. Yet, these providers are often underutilized and misunderstood. This session will dispel the myths regarding the utilization of PAs and NPs by providing detailed information on scope of practice, billing and reimbursement rules (with a focus on Medicare), and strategies for maximal utilization in a variety of settings. Hot Topics include "incident-to" billing, split/shared visit billing, billing for x-ray interpretation, fracture care, concurrent surgery, and federal fraud enforcement trends for services provided by PAs/NPs.

 
12:00 PM - 3:30 PM    Pre Conference Session: Successful Workplace Practices Begin With: Empowering Your Staff, Navigating Change, and Creating a Culture of Excellence

Have you noticed that your staff is more nimble than ever before? Thought so! However, there is a roadblock that some practices place between their staff and great results (not yours of course) that can result in lower productivity. This fast-paced, interactive session will cover change, empowering staff, grow leaders and much more. The session is designed to help grow leaders who support their staff and create a workplace culture of excellence.

 
4:00 PM - 5:00 PM    Advanced Financial Management of Scheduling Operations

The genesis of this presentation was a listserv thread on the call answer rate of schedulers.  The AAOE Data Analytics and Benchmarking Council agreed to launch a customized survey to respond to the identified data need. This session will use membership survey benchmarks, advanced statistics (e.g., Erlang theory), and member follow up interviews to provide insight into call center volumes, throughput, staffing, budgeting, and revenue cycle.

 
4:00 PM - 5:00 PM    EM Documentation Ortho Style: What Does a 99204 vs. 99203 Really Look Like and Where Does a 99214 vs. 99213 Fall Into All of This?

When it comes to the correct selection of a given EM level of service, documentation is key. We all know the saying “Not documented, not done.” This is so true when it comes to supporting a given EM level of service. The OIG and RAC auditors are now looking closely to see what documentation is being made and if there is "cloning." Orthopaedic examples will be provided. This session will not be generic – examples will be very specific to what is seen on a daily basis in an orthopaedic office.

 
4:00 PM - 5:00 PM    Governance and Sustaining Independent Physician Practices
An interactive panel discussion that will assist smaller physician practices in remaining independent and identifying proven strategies that will transition the practice from a volume to value-based system. Exchange ideas and concerns with seasoned executives that have developed initiatives to change governance and leadership in order to thrive under the Affordable Care Act despite the paradigm shift in payment and care delivery models.
 
4:00 PM - 5:00 PM    How to Succeed Under MACRA: The Changing Face of Patient Satisfaction

With the passing and implementation of MACRA, the end of fee-for-service is upon us. Payers now incorporate patient satisfaction data into their reimbursement model. No longer is clinical quality sufficient to be successful in today’s healthcare environment. This session describes how the Physician Quality Reporting System (PQRS), MIPS, and the increasing role of patient engagement can significantly impact your reimbursements as early as next year. You will come away from this session with insights gleaned from the SullivanLuallin Group orthopaedic benchmarking database and practical strategies for improving overall patient satisfaction and the patient's willingness to recommend the provider to others.

 
4:00 PM - 5:00 PM    Physician-Led Bundled Payments vs. Hospital-Led Bundled Payments: What Should Your Practice Know About Each?
Medicare is currently testing different types of bundled payment models and in each of these, there is a different financially responsible party. Bundled Payments for Care Improvement (BPCI) allows physicians to lead the bundle and accept downside risk in exchange for incentive payments. The Comprehensive Care for Joint Replacement (CJR) model puts hospitals in charge of managing the bundle and accepting all downside risk. The session presenters will review these two models. Because one presenter is in BPCI and the other is in CJR, the session will cover the benefits and drawbacks of both arrangements to provide a better understanding of physician-led and hospital-led bundled payments.
 
4:00 PM - 5:00 PM    Protecting Your Practice With Policies: Is It Best to Have an Employee Manual and, If So, What Policies Should It Include?

This presentation will assist you in determining whether it is necessary to update your practice's employment policies and will describe the importance of certain policies.

 
4:00 PM - 5:00 PM    Referral Program Success: A Powerball Hit

You may understand you need other healthcare provider referrals for building your practice. Do you work with other venues to obtain those new patients, as well? Are your referral gains all they could be? Relationship building is a key component to building any business. This is especially true for physician practices. Currently in the healthcare arena, physicians do not have the time they once did to network with their colleagues. A successful business development program within a practice should include a role for external networking and relationship building with other practices and medical entities, as well as community businesses.

 
4:00 PM - 5:00 PM    Strategies to Outperform Your Peers in the New Era of Value-Based Healthcare and MIPS

As we begin the broad-based transition to MIPS and value-based care, implementing strategies to understand how well your orthopaedic practice is performing in terms of quality and cost, especially against national benchmarks, is more important than ever to your bottom line. Orthopaedic surgeons who have the right technology in 2017 to collect structured data at the point of care without increased documentation burden will be best positioned to earn incentives in 2019.

 
5:15 PM - 6:15 PM    Business Intelligence/Analytics for Healthcare Transformation

This presentation will share how one large, rapidly growing orthopaedic group utilized analytics to develop and monitor "Key Performance Indicators" (KPIs) to transform the management of the group. Through the use of data, they were able to shift the decision making, management, and physician leadership from a reactive, emotion-driven culture to a transparent, data-driven culture.

 
5:15 PM - 6:15 PM    Engaged or Merely Compliant? An Effective Compliance Plan Requires More Than Just Training
An effective compliance program helps staff members know exactly why they are doing what they are doing and makes them engaged in the compliance process. A less effective program is where the staff members take training but are unable to connect the learning to anything meaningful. Attend this session to learn how to create a compliance program that engages employees.
 
5:15 PM - 6:15 PM    From NEGOTIATION to COLLABORATION! How to Educate and COLLECT! HSAs, High Deductibles, and a Zillion New Patients at Your Door!

High deductibles have compelled us to continually update patient receivables policies. When the average patient has a minimum deductible of $2,000, most patients are self-pay! What technologies offer options to boost your revenue cycle? This session presents from the practice’s and patient’s point of view, providing ideas for team-based approach strategies and procedures. The session will cover how to avoid front desk and billing department front/back issues, credit card policies, collections timing, and provider involvement. Attend this session to join lively discussions about prompt pay laws and discounts, policies, and actions that work - and what does NOT work.
 

 
5:15 PM - 6:15 PM    HIPAA Security: Who Cares? (You Should…)

HIPAA Security is more than 12 years old, and ARRA/HITECH is more than six years old. Technologies to secure patient data are mature and effective, yet reported breaches have increased at an alarming rate, more than doubling in the last few years.

Some HIPAA breaches have resulted from specific hacking of large databases with millions of patient records. However, the vast majority of breaches are caused by bad user behavior, and cannot be prevented by risk assessments, training, or memos. They must be solved by proper system design and operation.

This presentation identifies and discusses solutions to the most common HIPAA risks.

 
5:15 PM - 6:15 PM    How to Solve Any Issue With Any Employee

From negative attitudes to chronic absenteeism, there is no limit to the employee issues that orthopaedic executives must address on a daily basis. But human resources doesn’t have to be the hardest part of your job – it can be the easiest with the right tools!

 
5:15 PM - 6:15 PM    The Customer Experience: The Journey to Increased Profits

In today’s world, customers contribute to a physician’s bottom line financially. Needless to say, the experience that any patient encounters with their physician’s practice needs to be positive and provide that patient with a great sense of satisfaction. Healthcare has been moving forward in measuring patient satisfaction to a much larger degree that is starting to affect insurance payments. We even find that the online experience is being measured by Google contributing to SEO. Understanding the full magnitude of the customer experience in all venues is an important consideration as a practice develops its strategic plan.

 
5:15 PM - 6:15 PM    What Would Happen If ... People Were Deeply Engaged in Their Work, Felt Like They Were Part of Something Significant, and Wanted Those Around Them to Be Successful?
Examining the 5 Pillars to Team Engagement.
 
5:15 PM - 6:15 PM    Workflow and Operations Processes to Adapt to the Changing Healthcare Environment
This session will offer real, working examples of how to improve access, scheduling, payment collection, and clinical assessment. By attending the session, you will also receive clinical/care team models and case management models.
 
 Sunday, April 23
 
9:00 AM - 10:30 AM    Applied Session on Strategic Planning: A Case Study Approach By Group Size
By attending this session, you will be introduced to the strategic planning process including the key "focal points" in which a strategic plan will be constructed. A case study will be presented that will require you to develop a strategic plan focused on action. In this interactive session, you will be assigned to a team based on group size so that each team represent groups that should face similar challenges. Each team will be required to present their strategic plan initiatives based on the case study so that each attendee will benefit from hearing the strategic plan initiatives developed by each team.
 
 
9:00 AM - 10:30 AM    Cultivate Accountability and Promote Staff Member Initiative: Recruiting the Best Employees, Defining Roles, Setting Visions, and Daily Life!

How do you recruit and KEEP your best staff? What affects your workflow and keeps you organized? Is approaching work as a team easier said than done? Does everything take more time than you thought? Role definition and accountability are the foundation of our success. This session will offer a discussion of successful actions that contribute to an incredible team approach and heighten standards of care. The session will also allow you to look at your leadership role and the most effective approaches for staff initiative. Also furnished: time management recommendations that establish predictability within your day. An easy to implement, common sense approach that protects your time and heightens standards and workflow!

 
9:00 AM - 10:30 AM    How to Create a World Class Organization
Dr. Anderson reveals the secrets in his book, How to Create a World Class Company, so you will understand just how to do that. In this research-based presentation, Dr. Anderson will share the mistakes that many companies make and how to overcome them on the way to greatness.
 
9:00 AM - 10:30 AM    Key Lessons From Bundled Payments
This session will be a panel discussion from orthopaedic leaders on bundled payments. Panelists will discuss the challenges and successes in developing and implementing bundled payment programs. The session will provide key lessons learned from participation in the Medicare Bundled Payment for Care Improvement initiative, commercial bundled payments, and outpatient bundled payment programs. Key bundled payment strategies discussed will include: administration, physician engagement, contracting, network development, care management, care redesign, technology, and financial management.
 
9:00 AM - 10:30 AM    Orthopaedic BIGDATA in Value-Based Care
Payment reform is here. Led by industry guru Jennifer Searfoss, this session will provide a refresher on the Medicare programs, public and private initiatives, and the available “quality” metrics. Participants will gain an understanding of how the models require data reporting and analytics to identify at risk populations requiring clinical interventions before complications happen, and chronic care management. The session will provide clear next steps in evaluating infrastructure needs, technology investment, and in-house skilled personnel, along with the market’s appetite to pay for these enhanced services.
 
9:00 AM - 10:30 AM    Orthopaedic Urgent Care: OrthoIndy's Experience, Challenges, and Success
Orthopaedic urgent care is an expanding service line for many orthopaedic practices. This session will outline OrthoIndy's experience in growing its model over the past six years. The session presenters will discuss their challenges, successes, and overall experiences in urgent care.
 
9:00 AM - 10:30 AM    Practical Tips for Audits, Investigations, and Self-Disclosures

Hospitals and clinics regularly face audits and investigations by Medicare, Medicaid, and private insurers.  This session will discuss steps you can take before an audit begins to be better prepared in the event you are audited.  It will also discuss how to respond once an audit is underway.  You will get legal arguments that can be used to defend against an audit, including arguments that can be used in situations where medical record documentation is lacking, practical tips for preserving communications with insurers, tips for lowering your legal costs and getting the most efficient use of legal counsel, tips for conducting internal reviews, and how to respond to contact from insurers or government agencies.  This is a session for CEOs, compliance officers, CFOs, revenue specialists, and anyone involved in coding and billing.

 
9:00 AM - 10:30 AM    The Ever Changing Landscape of the Workplace: Motivating, Managing, and Mentoring Multi-Generations and Cultures
Successfully blending the five generations currently in the healthcare workplace can be a tall order. Your leadership is the key! Our goal is to help support happier, more productive employees while also maintaining a company-wide focus of excellent patient care. This interactive presentation covers strategic methods of improving employee morale, improving operational efficiency, increasing employee retention, and improving employee productivity; how to find it, how to harness it, and how to keep it. Millennials get a special nod in this presentation - you’ll see why they deserve it!
 
2:30 PM - 3:00 PM    10 Tips for Boosting Your Credibility and Impact as a Leader

Credibility is a critical leadership characteristic - especially when you have no real positional authority. Getting people to take you seriously, listen to you, align with you, and understand the compelling need for change is essential to getting positive work done. Here are 10 great tips! When put into practice these tips will differentiate you from others, establish you as a knowledgable resource, and advance you as a leader. For example, shifting from a "Push" strategy to a "Pull" strategy, using the principles of discovery and intrigue, will help you build a powerful and influencial "constituency for change."  

 
2:30 PM - 3:00 PM    6 Things You Need for a Successful Orthopaedic Urgent Care

Orthopaedic Urgent Care is a growing model among orthopaedic practices. However, many practices are not sure if this model is right for them or if it will generate an ROI. Additionally, practices who are currently operating orthopaedic urgent cares may not be using these centers to grow their patient base properly. This presentation will cover how to properly position, market, operate, and staff these facilities so that they can increase patient volume for the larger orthopaedic practice. The discussion will also highlight how to use these centers as a new patient recruitment mechanism and how to increase patient retention. Case studies will be included in a handout, as well as effective marketing tactics. 

 
2:30 PM - 3:00 PM    How To Perform and Convey The Results of Your Internal Coding Audit

This session will be presented by Sean M. Weiss, Partner and Chief Compliance Officer of DoctorsManagement who will focus on the do's and don’ts of audits in a rapid fire setting. Topics of discussion will include defining and defending "Medical Necessity" and strategies to successfully appeal audit finding or denied claims. In 30 minutes get all you need to know to ensure success with your internal audit process.

 
2:30 PM - 3:00 PM    Measuring Staff Engagement

By attending this session, you will learn the correlation between staff engagement and patient advocacy. In order to measure employee engagement, administrators and doctors must ask the right questions on a consistent basis. Upon conclusion of this session, you will take away the 12 questions needed to measure employee engagement and will have an understanding of how important front line managers are to creating a great patient experience.

 
2:30 PM - 3:00 PM    To Budget or Not to Budget: 2 Perspectives

By attending this session, you will be introduced to two different perspectives on budgeting for small to mid-sized practices. The pros and cons of each approach will be discussed, and strategies to employ each will be introduced. One perspective will include the formation of a detailed budget as a means for evaluating performance to expectations and analyzing the effects of potential strategic endeavors on your bottom line. Another perspective will highlight the value of historical data with complimentary benchmarks to indicate practice performance. There is plenty of room for discussion.

 
2:30 PM - 3:00 PM    Writing Emails That People Actually Read

How many emails do you receive during a typical day? I bet it’s a lot, and it’s no different for your staff or your patients. This campfire session will give you some guidelines for getting your email both noticed and read. To start, this session will cover the importance of subject lines. A subject line is the gatekeeper for many people as they sort through what they need to or want to read. Concise, catchy subject lines that aren’t going to get caught up in SPAM filters are one of the keys to breaking through the clutter. Once you’ve gotten someone to open your email, it’s not all gravy. Emails should be structured in a visually appealing way, so this session will provide the best tactics for breaking down information.

 
3:15 PM - 4:15 PM    From Hiring to Firing, and the One Person That Can Break Your Practice
The staff in your organization is all one big happy family, right? Well yes, there is always the brother-in-law that everyone avoids, but most often everyone gets along--until one day they don’t and something has to be done. How has your organization protected itself when a termination is necessary? Disciplinary action? Employee grievance? Strategies on hiring, firing, discipline, and even employee morale (or maybe your own morale) will be shown in everyday situations. Play the "HR Manager" game and see how well you would have protected your practice in different situations.
 
3:15 PM - 4:15 PM    How to Get Contracted Into Closed/Narrow Networks: "The Secret Sauce"

Orthopaedic practices often want to build their businesses by contracting with commercial payers and health insurance companies. However, more often than not, they are confronted with rejections and objections up front, due to the fact that payer networks are closed or already have similar companies contracted. This session will focus on successful and proven techniques for breaking down the obstacles to enable orthopaedic practices to get contracted with commercial and managed Medicare/Medicaid payers and plans.

 
3:15 PM - 4:15 PM    I've Got Your Back! How to Support Your Front Desk and Maximize Revenue Cycle Performance!

First impressions are made within seconds. Receptionists are your frontline staff members that have a huge impact on your revenue cycle. Collecting from patients at the front line is crucial. This session will review the entire revenue cycle of the front desk, from payment options to approach. The session will look at the joys/challenges of workflows of a front desk receptionist and how you can best support their ability to put forth his or her best efforts on the practice’s behalf. The patient begins with and completes the visit with your receptionist, so join us to discuss real life stories and recommendations that were successful.

 
3:15 PM - 4:15 PM    Staying Independent: Driving Revenue by Utilizing Lean Methodology, Business Intelligence Data, and National Benchmarking to Transform Your Therapy Service Line to Best-In-Class Performance and Optimizing Organizational Income
Realizing the potential of your therapy service line requires understanding key operational metrics and improving the interrelated processes revolving around the patient experience and internal information flow driving the revenue cycle. This session will show how “lean” principles and benchmarking data were used to improve quality of care, scheduling efficiencies, check in/out, charge capture, data collection, billing, and the entire revenue cycle while constantly focusing on the patient experience--achieving 90th percentile rankings of patient satisfaction. This session will include a description of the principles used to provide you with a clear picture of each step in this “lean” process.
 
3:15 PM - 4:15 PM    The Case for Installing Self-Service in a Busy Practice to Improve Workflow and Patient Engagement

Self-service solutions have been used for many years by the airline, banking, and grocery store industries. To date, there has been limited use in the healthcare industry. A study completed in 2009 by the California Healthcare Foundation noted that less than 10% of healthcare entities had self-service kiosks in use. That number has grown due to strong consumer interest in providers having self-service kiosks. A number of healthcare entities have been early adopters of this new technology. These include Kaiser Permanente of Southern California, Vanderbilt Medical Center, and Scott & White of Temple, Texas with all reporting good patient adoption and experience.

 
3:15 PM - 4:15 PM    What Exceptional Leaders Know

Tracy Spears defines specific skills of proven leadership styles and examines the myriad ways a leader’s influence is demonstrated. Her audience is equipped with effective leadership tools that can be applied immediately, resulting in increased teamwork and employee productivity. In this interactive session, Tracy identifies the most common mistakes made by leaders with adjustment strategies to overcome those challenges. She discusses how these leadership skills are enhanced through an understanding of personality temperament needs, strengths, and motivators.

 
3:15 PM - 4:15 PM    What You Don't Know About Your PT Can Hurt You
This presentation will help practice administrators identify the critical components of their PT/OT programs that truly drive the profitability and overall success of the clinic, and learn how to manage these areas in a changing healthcare landscape. Tom Pennington, PT will highlight best practice methods used in successful physician-based PT/OT programs across the country, combined with national benchmarking information. Learn how a 10% change in the key areas of your PT/OT program can potentially yield a 100% return in profitability.
 
3:15 PM - 4:15 PM    Your Reputation: Your Online Real Estate

A provider’s reputation is a key component and influencing factor in effective branding and public relations. Today’s patients are informed consumers who do their research before scheduling appointments. Online venues such as grading sites, directories, blog postings, review sites, etc. are capturing the consumer's attention. It is so important for each physician and his or her practice to own this online real estate and have an active role in the information contained and managed on each site. In addition, physicians need to be proactive in acquiring all the domain url’s associated with themselves to prevent it falling to others.

 
 Monday, April 24
 
9:30 AM - 10:30 AM    Financial Accounting in a Busy Orthopaedic Practice
This session will give management the tools to not only properly account and apply revenue and costs to different doctors, modalities, and departments, but it will give you an inside look at how to use cost accounting data to make crucial and timely decisions revolving around the overall strategy of your practice.
 
9:30 AM - 10:30 AM    Hot Marketing Topics: Access, Urgent Care, Volume to Value Marketing, and Online Strategies
Patient expectations regarding access have made a significant change within recent years, which is why orthopaedic practices are opening urgent care and walk-in clinics. Additionally, there has been a fundamental shift in a push for payers to reimburse orthopaedists based on documented value over a volume of procedures. This will have a direct impact on how patients utilize rating sites, search engines, and social media. This presentation will help doctors and executives have an understanding of the trends, the data that supports a practice’s strategy, and what to be prepared for in the near future.
 
9:30 AM - 10:30 AM    Institute Development: How to Successfully Navigate Hospital-Physician Alignment
In order to achieve the expected quality improvements and cost reductions that are being driven by healthcare reform, hospitals have an increasing need for physician input. Likewise, with the reductions in professional reimbursement, physicians need compensation for the time they spend away from providing direct patient care. Two ways these issues are being addressed are through service line management and specialty-specific institutes. These models create tighter links between physicians and hospitals, enabling both groups to meet their goals. This session will explain and discuss how these options can benefit providers from a business, clinical, and strategic perspective.
 
9:30 AM - 10:30 AM    Is Your Billing Office Structured for Optimal Reimbursement?

With reimbursement getting less and less for the work that is being provided, you need to find better ways to make sure you are capturing all the services correctly. Payer policies and reimbursement issues HAVE to be addressed prior to surgery. Finding out after the surgery has been performed, and bills submitted, that the given payer had precertification issues is too late and means payment will most likely be denied. Not all payers have the same policies and requirements. So much revenue is being lost due to the fact that offices don’t have these policies internally in their offices.

 
9:30 AM - 10:30 AM    Managing Mergers: War Stories and Lessons Learned

This session will provide practice executives and administrators with key takeaways from a recent merger of orthopaedic clinic practices. By attending the session, you will learn what worked well, what didn’t work well, challenges still in play, and how to give your team the best chance for success when undergoing a merger. Many hallway and exhibit hall conversations at AAOE point to a growing trend toward growth through acquisition in the orthopaedic space, and this session intends to provide a forum to learn from others’ experiences, while asking any questions that may be specific to your needs.

 
9:30 AM - 10:30 AM    Physician Compensation

This Around the Horn Session will discuss how to provide market competitive compensation for market work. AAOE benchmarks will be brought to the table for discussion with the collective experience of all those in attendance.

 
9:30 AM - 10:30 AM    Physician Profiling: Why Payers Are Looking at Physician Performance and What They Are Likely to Do With That Information

Insurance companies have large amounts of claims data that they use to evaluate physician performance and compare the cost of care from one physician to another. When the payers use this information, it can be very damaging to the physician and/or medical practice associated with that physician. In this session, Ron Howrigon, a former managed care executive who spent 18 years working for various insurance companies, will provide an insider's look at physician profiling practices. By attending this session, you will be able to analyze the possible impacts of physician profiling on your medical practice and explore strategies to effectively counter physician profiling activities.

 
9:30 AM - 10:30 AM    The Value Equation in Healthcare
Value in healthcare is something every organization strives to provide. Knowledge of the key drivers of value help organizations analyze their value proposition and promote internal improvements to increase the value provided to patients. Learn strategies for increasing and effectively promoting the value your practice provides to patients. 
 
9:30 AM - 10:30 AM    Using Business Intelligence Tools to Turn Down the Drama and Turn Up the Productivity

The data we have in our EMR and PM systems is often overlooked, while rework and drama in our daily work continues to drain practices of precious resources. This session will help practice managers identify ways to create grassroots business intelligence projects to improve productivity and eliminate rework using the data they already have in their systems in inexpensive projects that rapidly reduce overhead.

 
10:45 AM - 12:15 PM    AAOE Benchmarking Survey: Core Indicators for Orthopaedic Practices

AAOE and the Data Analytics and Benchmarking Council have used your comments, suggestions, and concerns to develop a benchmarking survey that is focused on the core practice indicators that orthopaedic practices need. The resulting survey is shorter and requires significantly less time and effort to complete. In this session, the presenters will give a demonstration of the AAOE Benchmarking Survey for Data Year 2015 and summarize the data you will need to complete the survey. By attending the session, you will have the opportunity to ask questions specific to your practice and get answers from the presenters and other attendees.

 
10:45 AM - 12:15 PM    Embracing Rebellion: Engaging Your Workforce Through Effective Communication
The science is in--research shows engaged employees are far more productive than disengaged ones. Yet, many leaders struggle to get their teams committed to new processes requiring change, often placing blame on the employees. During this interactive presentation, Dr. Anderson will share insights described in his book, Embracing Rebellion, so you can clearly see how to get your workforce engaged and propel the organization to the top of your industry.
 
10:45 AM - 12:15 PM    Leading Innovation and Transformational Change in a World of Continuous Improvement: How to Apply Global Best Practices to Outsmart Your Competition and Wow Your Customers
This highly engaging presentation will intrigue you and get you excited about the need for innovative, disruptive change. It does little good to solve problems "inside a box" when it is the box itself that is the problem. No one wants a Six Sigma floppy disk anymore. LeanSigma is the integration of two global best practices, Lean and Six Sigma, and together they offer leaders a proven and profound methodology for inspiring teams to pull together, align on what matters, and step up performance.
 
10:45 AM - 12:15 PM    Online Reputation Management: Their Perception, Your Reality
Online reviews are increasingly becoming an important decision-making factor to patients. In fact, 92% of consumers in 2015 read online reviews as part of their research process. In today’s social media-centric world, more patients are sharing their experiences online. For healthcare facilities, it is increasingly important to have a proactive strategy in place to effectively maintain a favorable reputation. During this session, a veteran internet marketer will demonstrate case studies of how practices can leverage their own website(s), social platforms, and third-party review sites to have a positive impact on search results when someone researches a brand or physician name online.
 
10:45 AM - 12:15 PM    Outpatient Surgical Packages: Addressing Price Transparency Through Bundled Payments
As high-deductible, narrow-network insurance plans continue to become more common, patients are demanding increased price transparency and efficient delivery of services. Offering package pricing for orthopaedic surgeries offers patients an alternative to the traditional ambiguity of the cost of treatment and restrictive nature of insurance plans. The delivery of services through a fixed rate increases the efficiency of the revenue-cycle at the practice level and strengthens the relationships among the entire care team. This session will demonstrate the steps to develop surgical bundled payments and the considerations needed to market flat-fee payment options directly to patients, both locally and internationally.
 
10:45 AM - 12:15 PM    Revenue Cycle Management: Tools and Methods to Radically Improve Your Front Desk Operations for Substantive Bottom Line Results
Revenue cycle management is challenging for every practice. One key component of revenue cycle management is your front desk operations. This session will cover various front desk functions, many of which include co-pay collection, check-in, phone response, scheduling appointments, check-out, insurance verification, and more. The session will define and categorize the various work tasks and analyze common errors and pitfalls that occur in the structure, training, and management of front desk operations. Through case study examples, you will see specific examples of common problems, their quantifiable impact, and their solutions. Metrics for managing the front desk will also be provided.
 
10:45 AM - 12:15 PM    Stump the Lawyer
Can I take outside referrals for an MRI?  For physical therapy?  Do I need to charge every patient the same?  Do I need to refund when I find an unsigned chart?  Do I need to follow Medicare rules with Medicare Advantage patients?  Should I worry when I don’t meet an anti-kickback safe harbor? Get answers to the most frequent legal questions asked by orthopaedic groups with plenty of time to ask your own.  Stump the lawyer and win a prize!
 
10:45 AM - 12:15 PM    The Art and Science of Herding Cats – Leadership Lessons when Dealing with Physicians


Attendees will take away tools, ideas, and strategies for executive team leadership to enhance their capacity to prepare, lead, influence and inspire others for positive medical practice performance and balance during industry change. Not only will the presenters discuss the leadership challenges presented by the regulatory changes that are continually thrust upon practices, but also how those changes and challenges are addressed with a new, more hands-on, more risk-averse physician population. In addition, the session will address the imperative balance and approach that is required when dealing with baby boomer and Gen X physicians.

 
2:00 PM - 3:05 PM    Creating an Effective Compliance Program
In an ever-changing regulatory environment compliance is more than just training. It’s about adapting and implementing programs to keep you organization compliant. See case studies and scenarios that have worked for other practices and relieved administrative burden. An HCP managed program gets you back to what you should be doing: managing your practice.
 
2:00 PM - 3:05 PM    Leveraging Partnerships to Succeed in a Rapidly Changing Health Care Environment

CHANGE is the one CONSTANT in health care the last few years… and it’s only going to get worse. Unfortunately, many of today’s independent practices will find themselves overpowered and overwhelmed by larger entities as they struggle to keep pace with the increasingly difficult realities of a radically transforming business environment. Independent practices must be able to rely on the expertise and capabilities of business partners to adapt and succeed in this difficult climate. This session will highlight your most pressing challenges and provide critical guidance to help you identify what you need from existing partners and, most importantly, how to get their help.

 
2:00 PM - 3:05 PM    The High-Performing Physician Network: Lessons from Top-Performing Orthopaedic Practices
Through intensive analysis of data from more than 85,000 providers and 40 million patient visits, athenahealth researchers have identified the attributes of high-performing physician networks. Learn about the drivers of financial performance, see how top-performing orthopaedic practices compare to other specialties, and learn about best practices from top performers. Jessica Sweeney-Platt, Executive Director of Physician Performance Research at athenahealth, will be leading this compelling presentation you won’t want to miss.
 
2:00 PM - 3:05 PM    The Role of PT in Value-Based Payment Models
As health care continues to shift toward alternative payment models, it is important for providers to understand the role physical and occupational therapy play in the continuum of care.  With more payers looking to embrace payment methodologies that move from fee-for-service to value-based reimbursement, the importance of delivering cost-efficient care while simultaneously producing superior clinical outcomes will be magnified.  In this Fast Track session, the presenter will discuss how physical and occupational therapy can add value for practices involved with alternative payment models (including bundled payment arrangements such as CJR and BPCI) and decrease downstream costs through initiatives that focus on the patient experience and helping patients to maximize their rehab potential.
 
3:15 PM - 4:15 PM    Co-Management Agreements: Practical Applications
This session will provide practical examples from practice executives that have implemented co-management agreements, including the initial development, exploration, and formation phases of working with a hospital partner.
 
3:15 PM - 4:15 PM    Implementing Patient-Reported Outcomes to Meet Value-Based Health Care Reporting Needs

This session will discuss how orthopaedic practices can begin collecting patient-reported outcomes metrics (PROMs) to meet requirements for value-based reporting, improve quality of care, and increase reimbursements. The session will walk you through the journey from deciding which data to collect, obtaining buy-in from surgeons and the C-Suite, and optimizing patient compliance rates. The presenter will also share best practices, common missteps, and criteria for beginning PROMs collection, as well as how to put the data to work.

 
3:15 PM - 4:15 PM    Nuts and Bolts of Conducting a Hill Visit

By attending this session, you will come face-to-face with AAOE's Hill visit planning and play an important role in helping AAOE put together its issue agenda. You will learn how to conduct a Hill visit from AAOE's Government Affairs Manager Bradley Coffey, MA and two seasoned congressional advocates, President-Elect Ron Chorzewski, PT, MBA and Advocacy Council member Jennifer Ale-Ebrahim, MHA. After learning about the Hill visits, you will help the Advocacy Council choose the issues it takes to the Hill. The session will end with a game of Jeopardy where the grand prize is free fly-in registration!

 
3:15 PM - 4:15 PM    Take Home More of What You Earn: 2017's Best Practices in Financial & Tax Efficiency for Orthopaedic Practices

Existing and proposed cuts in reimbursement, higher overhead expenses, a variable economy, and potentially increasing taxes make the 2017 orthopaedic practice’s financial well-being more challenging than ever. This session identifies best practices in the following areas: a) corporate structure for the practice and other related ancillaries, in terms of tax reduction; b) benefit planning--including the use of qualified and non-qualified plans; c) proposed tax law changes for 2017 and how they may affect the taxes paid by orthopaedic practices and their owners.

 
3:15 PM - 4:15 PM    The 5 Cornerstones for Building High Performing Teams

Being the boss isn’t enough.  Your job in a leadership position is to ensure all of your employees are operating at full capacity. This session will cover the 5 Cornerstones for ensuring employee growth and performance.  This is a new presentation created just for the AAOE 2017 Annual Conference and promises to deliver specific, immediate strategies for leaders of all levels.

 
3:15 PM - 4:15 PM    The Impact of Patient Selection and Physician Behavior on Malpractice Claims
Orthopaedic surgeons are the fourth most likely specialist to be sued for medical malpractice. While malpractice claims are an inevitable part of the business, providers can decrease the likelihood of being sued by having increased sensitivity to the patient selection process and understanding how physician behavior impacts the likelihood of a claim. This session will assist physicians and their administrators in identifying the patient and physician behaviors that increase claims, as well options available to mitigate these risks.
 
3:15 PM - 4:15 PM    Three Ways to Get and Keep Your Patients Using Digital Marketing
Anyone interested in more effective digital marketing techniques can learn the basics of developing and executing a successful campaign by attending this session. Using digital marketing tools, you can position and market your practice in the best possible way without having to break the bank. Digital marketing is a cost-effective way to drive new patients and make your current patients more valuable. By using social media, strategic digital ads, and emailing, you can create a large return on investment that can be easily tracked.
 
3:15 PM - 4:15 PM    Tips and Tricks for Creating Commercial Bundles
In this session you will learn many of the tips and tricks from a practice that has been engaged in a commercial bundled payment program with BCBS of NC since 2012. Through the past 4 years many lessons have been learned as a pioneer in this new world of Bundled Payments.
 
 Tuesday, April 25
 
9:00 AM - 10:00 AM    Compromising Healthcare: A Live Hack Demo
Healthcare entities are losing PHI and they may not even know it. Discover how hackers can bypass seemingly complex passwords and security protocols to gain complete system access, and learn how to protect PHI through implementing HIPAA and data security practices.
 
9:00 AM - 10:00 AM    Developing a Proforma for Ancillary Services and Athletic Trainers Within an Orthopaedic Practice
Athletic trainers are a growing part of both clinical care and ancillary services. Determining their value to an orthopaedic practice requires knowledge and the development of a proforma that demonstrates a ROI. This session will discuss the process of developing that proforma.
 
9:00 AM - 10:00 AM    Implementing New Technology, Change Management, and Creating a Culture of Innovation
Change is necessary yet difficult for many people and organizations. Join us for a presentation and case study on how one of the largest health systems in the country, University of Alabama Birmingham, and Andrews Sports Medicine, a high volume private orthopaedic practice,  introduced new self-service kiosk technology to its staff and patients in order to streamline processes and improve the overall patient experience. Learn how the implementation of new technology improved workflow but in the process improved and encouraged a culture of innovation and patient engagement.
 
9:00 AM - 10:00 AM    Let's Talk MIPS ... Quick, Before Something Else Changes
As part of the MACRA legislation passed in late 2016, most orthopaedic practitioners will begin participating in the Merit-based Incentive Payment System (MIPS) in 2017. Before anyone has any opportunities to make changes to the newest quality program, let's talk about how your practice can utilize the current rules and guidelines in your favor for participation year 2017. The session will discuss the different reporting requirements, options, and ways that practices can take advantage of the "Pick Your Pace" reporting criteria.
 
9:00 AM - 10:00 AM    The Most Important Tools for Orthopaedic Practices to Optimize a Direct to Patient Digital Marketing Strategy
This session will highlight how the patient acquisition paradigm has changed over the past several years for orthopaedic practices. By attending the session, you will learn how to maximize Direct to Patient digital marketing strategies using initiatives such as Google Pay Per Click, SEO, Social Media Marketing, YouTube Pre-Roll Marketing, and other digital efforts - while not burning through your marketing budget.  Also, a focus will be put on how to effectively track and measure the new patient ROI generated from these efforts.
 
9:00 AM - 10:00 AM    Using Benchmarking Results in Your Practice

The ability to effectively utilize orthopaedic benchmarking data can give your practice a strategic advantage when making decisions related to compensation, staffing, managing expenses, establishing productivity goals, and a variety of other issues. Practice administrators need to understand the benchmarking data that is available, select indicators that are most relevant to your practice’s current challenges, and develop ways to compare your practices’ performance to industry results. In this session, AAOE's Informatics Director and members of the AAOE Data Analytics and Benchmarking Council will explain how you can effectively use benchmarking results within your practice.

 
9:00 AM - 10:00 AM    Your Claims Data Is Talking to You! Yeah … You!
While new payment models are emerging, most orthopaedic practices are still paid for their services from the data within a claim. Embracing and using claims data within an individual practice significantly impacts the bottom line. This session will cover basic accounts receivable performance measures focused on claims data analytics and how using claims data can impact the bottom line. The session will explain how to utilize data from errors, rejections, and denials to improve the bottom line. By attending the session, you will also learn how claims data should be studied before entering into any future contracts to gather metrics to understand internal costs before signing.
 
10:15 AM - 11:15 AM    Emerging Trends in Healthcare IT: Making Technology Do What YOU Want
Healthcare technologies promised great strides in improved staff efficiencies, increased provider support, and better patient care. Yet their implementation under ARRA/HITECH has largely pushed the needle in the opposite direction. In addition, the hype surrounding new technologies, with the “our system does it all” sales pitches, makes it extremely difficult for clinicians and healthcare executives to separate the good from the bad, or even the value of a particular IT investment. This presentation reviews top trends in healthcare technologies and addresses how to leverage current and emerging technologies to improve patient care while increasing clinical and business office efficiencies.
 
10:15 AM - 11:15 AM    Mastering Compliance: Developing, Implementing, and Monitoring Your Compliance Program
This is not your ordinary compliance course. This one is sure to make you think long and hard about what you are currently doing in your organization. In a day and age where everyone is watching, you cannot afford to cut corners!
 
10:15 AM - 11:15 AM    New Ancillary Service Line Implementation Strategies: You've Completed the Market Analysis and Feasibility, Now It's Time to Implement. Don't Leave Your Success to Chance!
By attending this session, you will hear about proven tools and techniques used in medical practices, like yours, to implement and expand your revenue options through the addition of ancillary service lines. Add to your Lean toolbox to ensure your ancillary expansion efforts are successful and profitable. The session will discuss key success strategies for successful "go live" and will help you to mitigate missteps. Gain keen insights to better execute your implementation and realize your revenue stream and cost savings.
 
10:15 AM - 11:15 AM    Payer Negotiations: Strategies to Maximize Success With the Movement Toward Value-Based Reimbursement

Payers are rapidly pushing away from fee-for-service reimbursement and moving towards various types of value-based or risk-based payment models. In this session, the presenter, a former managed care executive turned physician-advocate who spent 18 years working for various payers, will explore practical strategies for negotiating with the payers in this new health care environment. By attending the session, you will learn how to evaluate your position as well as the position of your opponent and determine the best course of action for your practice when analyzing these new payment models.

 
10:15 AM - 11:15 AM    Safeguarding Assets Through Effective Internal Controls

Protecting the assets of your practice is one of the practice administration's primary functions. In this session, we will focus on the liquid assets of your practice--primarily cash, but also supply and product inventories. The session will discuss where your vulnerabilities to loss are and how to effectively design, implement and operate a control system to reduce the likelihood of significant practice losses.

 
10:15 AM - 11:15 AM    Spock, Romantic Comedies, and You: A No-Nonsense Blueprint for User Experience

Marketing and sales are the easy part. However, once a person has committed to buying your goods or services, statistics show the first 100 days are the magic number for customer retention. If you can make it to that number, your odds of long-term customer/patient retention and profitability skyrocket. Retention has little to do with technological interface, ease of use, websites, apps, etc. The largest reason patients/customers stay or leave is almost always based upon their experience and what emotional “deposits” have been made during their time with you.

 
10:15 AM - 11:15 AM    Strategic Planning for the Small Orthopaedic Practice: How to Survive in the New Payment System

Orthopaedic practices today are confronted by more challenges than ever before. Strategic planning is a process that encourages engagement by physicians and gives the novice or experienced manager the opportunity to hit the reset button for the practice. Often the most difficult task for the manger is getting the physicians to sit down to review the business and its position in the marketplace. How does the practice improve financial results without the tactics to do so? Financial improvement takes planning and engagement by the physicians. Learn how to do so by attending this session.



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